PRIVACY POLICY

Updated January 1, 2023.

This Privacy Policy explains how B Roberts t/a ServiceCare Environmental (“ServiceCare”, “we”, “us” or “our”) handles personal information that we collect

• through our websites at www.bedbugsolutions.co.uk, www.mothsolutions.co.uk and www.rctpestcontrol.co.uk (the “Sites”);

• about users of the ServiceCare services and applications (the “Service”);

• in connection with our marketing activities;

• at events we host; and

• in other settings where we post this Privacy Policy.

ServiceCare respects your privacy rights and is committed to transparency in how we collect, use, and share your personal information. If you have any questions or concerns about your personal information or this Privacy Policy, email us at servicecare@yahoo.co.uk.

• ServiceCare’s Service and Customer Data

• Personal Information We Collect

• How We Use Your Personal Information

• How We Share your Personal Information

• Your Choices

• Security

• International Data Use

• Third-party Sites and Services

• Children

• Organization-Administered Accounts

• Changes to this Privacy Policy

• Contact Us

SERVICECARE’S SERVICE AND CUSTOMER DATA

Registered users of the Service (“Customers”) are businesses that use it to analyse information about their own users (“Customer Data”), including information about how they interact with the Customer’s websites, applications, services and other third-party partners (“Customer Services”). Customers also use the Service to more efficiently route Customer Data to the other services that they use or to third parties that they work with, and to control how Customer Data is exchanged between these services and third parties.

Customer Data may include, without limitation, information about the identity of Customer users (such as name, postal address, email address, IP address and phone number), as well as information about the pages users visit, the features they use, and the actions they take while using Customer Services.

This Privacy Policy does not apply to Customer Data or to Customer Services, and we are not responsible for our Customers’ handling of Customer Data. Our Customers have their own policies regarding the collection, use and disclosure of your personal information. To learn about how a Customer handles your personal information, we encourage you to read the Customer’s privacy policy.

Our use of Customer Data provided by our Customers in connection with our Service is subject to the written agreement between ServiceCare and Customer.

PERSONAL INFORMATION WE COLLECT

Information you give us.

Personal information that you may provide through the Service or otherwise includes:

• Contact information, such as your first name, last name, professional title, organizational affiliation, postal address, office location, email address and telephone number;

• Communications, such as information you provide when you respond to surveys, participate in market research activities, participate in telephone or video conferences with our representatives (which may be recorded with your permission where permitted by law); report a problem with Service, receive customer support or otherwise communicate with us;

• Transaction information, such as the credit card or other banking details that you use to pay for the Service, and your Service-related billing information and transaction history;

• Marketing information, such as your preferences for receiving marketing communications and details about how you engage with them; and

• Other information that you choose to provide but is not specifically listed here, which we will use as described in this Privacy Policy or as otherwise disclosed at the time of collection.

Information from third-party sources.

We may combine personal information we receive from you with personal information we obtain from other sources, such as our Customers; data providers; affiliates within our corporate group of companies; business partners, such as joint marketing partners and event co-sponsors; and publicly accessible sources, such as social media platforms.

Data collected automatically.

We, our service providers, and our business partners may automatically log the following information about you, your computer or mobile device, and your activity over time on the Sites and other online services:

• Device data, such as your computer or mobile device operating system type and version number, manufacturer and model, browser type, screen resolution, IP address, unique identifiers, and general location information such as city or town.

• Usage data, such as the website you visited before browsing to the Sites, pages or screens you viewed, how long you spent on a page or screen, navigation paths between pages or screens, information about your activity on a page or screen, access times, and duration of access.

Some of our automatic collection is facilitated by:

• Cookies, which are text files stored on a visitor’s device to uniquely identify the visitor’s browser or to store information or settings in the browser for the purpose of helping you navigate between pages efficiently and remembering your preferences, enabling functionality, helping us understand user activity and patterns.

• Javascript libraries, which are snippets of code within web pages that execute when certain actions take place.

• Web beacons, also known as pixel tags or clear GIFs, which are typically used to demonstrate that a webpage or email was accessed or opened, or that certain content within it was viewed or clicked, typically to compile statistics about usage of websites and the success of marketing campaigns.

Sensitive personal information.

We ask that you not share with us any sensitive personal information (e.g., social security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background or union membership) on or through the Service or otherwise. If you do anyway, you must consent to our processing and use of such sensitive personal information in accordance with this Privacy Policy.

Changes to your personal information.

It is important that the personal information we hold about you is accurate and current. Please let us know if your personal information changes during your relationship with us by updating your registration profile or emailing us at servicecare@yahoo.co.uk.

HOW WE USE YOUR PERSONAL INFORMATION

We use your personal information for the following purposes or as otherwise described to you at the time of collection:

Service delivery.

We use your personal information to:

• provide, operate, maintain, and improve the Service;

• communicate with you regarding the Service if you are a Customer, including by sending you Service announcements, technical notices, updates, security alerts, and support and administrative messages;

• process your Service subscription transactions and process your related payments:

• understand your needs and interests, and personalize your experience with the Service; and

• provide support for the Service and respond to your requests, questions, and feedback.

Site operation.

We use your personal information to:

• provide, operate, maintain, and improve the Sites;

• understand your needs and interests, and personalize your experience with the Sites; and

• provide support for the Sites and respond to your requests, questions, and feedback.

Research and development.

We may use your personal information for research and development purposes, including to analyse and improve the Service and our business and develop other products and services. As part of these activities, we may create aggregated, de-identified or other anonymous data from personal information we collect. We make personal information into anonymous data by removing information that makes the data personally identifiable to you. We may use this anonymous data and share it with third parties for our lawful business purposes, including to analyse and improve the Service and promote our business.

Marketing.

We and our third-party advertising partners may collect and use your personal information for marketing and advertising purposes:

• Direct marketing. If you request information from us, use the Service or participate in our surveys, promotions or events, we may send you ServiceCare-related marketing communications as permitted by law but will provide you with the ability to opt out.

• Interest-based advertising. We may contract with third-party advertising and social media companies to display ads on our Service and other sites. These companies may use cookies and similar technologies to collect information about you (including the device data and online activity data described above) over time across our Service and other sites and services or your interaction with our emails, and use that information to serve ads that they think will interest you. These ads are known as “interest-based advertisements.” You can learn more about your choices for limiting interest-based advertising, in the Advertising choices section below.

Compliance and protection.

We may use your personal information to:

• protect our, your or others’ rights, privacy, safety, or property (including by making and defending legal claims);

• audit our internal processes for compliance with legal and contractual requirements and internal policies;

• enforce our Terms of Service;

• protect, investigate, and deter against fraudulent, harmful, unauthorized, unethical, or illegal activity, including cyberattacks and identity theft; and

• comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities.

Other purposes with your consent.

In some cases, we will ask for your consent to collect, use, or share your personal information for other purposes. For example, we may ask for your consent to send you marketing emails where required by law or to post your testimonial or endorsement.

HOW WE SHARE YOUR PERSONAL INFORMATION

We do not share the personal information that you provide us with other organizations without your express consent, except as described in this Privacy Policy. We may share your personal information with the following parties and as otherwise described in this Privacy Policy or at the time of collection:

• Service Providers. We may employ companies and individuals to help provide the Sites or Service on our behalf or help us operate our business (such as IT, customer support, hosting, website analytics, email delivery, marketing and advertising, research, event management).

They are permitted to use your personal information only as authorized to perform these tasks in a manner consistent with this Privacy Policy.

• Payment processors. Any payment card information you use to make a purchase on the Service is collected and processed directly by our payment processor, and we never physically receive or store your full payment card information. They are permitted to use your personal information only as authorized to perform these tasks in a manner consistent with this Privacy Policy.

• Advertising partners. We work with third-party advertising companies that collect information about your activity on the Sites and other online services to help us advertise our services (including, through interest-based advertising), and/or use hashed customer lists that we share with them to deliver ads to them and similar users on their platforms.

• Affiliates. We may disclose your personal information to our subsidiaries and corporate affiliates for use consistent with this Privacy Policy.

• Professional advisors. We may disclose your personal information to professional advisors, such as lawyers, bankers, auditors, and insurers, where necessary in the course of the professional services they render to us.

• Compliance and protection. We may disclose your personal information as we believe appropriate to government or law enforcement officials or private parties (a) for the compliance and protection purposes described above; (b) as required by law, lawful requests or legal process, such as to respond to subpoenas or requests from government authorities; (c) where permitted by law in connection with any legal investigation; and (d) to prosecute or defend legal claims.

• Business Transfers. We may sell, transfer or otherwise share some or all of our business or assets, including your personal information, in connection with a business deal (or potential business deal) such as a merger, consolidation, acquisition, reorganization or sale of assets, or in the event of bankruptcy, in which case we will make reasonable efforts to require the recipient to honour this Privacy Policy.

YOUR CHOICES

Access, Update, Correct or Delete Your Information.

Customers may review, update, correct or delete the personal information in their registration profile by logging into their account or emailing us at servicecare@yahoo.co.uk.

Access to Data Controlled by our Customers.

ServiceCare has no direct relationship with the individuals whose personal information is contained within the Customer Data processed by the Service. An individual who seeks to access, correct, or delete this information should direct their request to the Customer.

Marketing communications.

You may opt out of marketing-related emails by logging in and changing your account settings or by following the opt-out prompt in the email. You may continue to receive Service-related and other non-marketing emails.

Testimonials.

If you gave us consent to post a testimonial to our site, but wish to update or delete it, please contact us.

Cookies.

Most browsers let you remove and/or stop accepting cookies from the websites you visit. To do this, follow the instructions in your browser’s settings. Many browsers accept cookies by default until you change your settings. If you do not accept cookies, however, you may not be able to use all functionality of the Service and our Sites may not work properly. For more information about cookies, including how to see what cookies have been set on your browser and how to manage and delete them, visit www.allaboutcookies.org.

Advertising choices.

You can also limit use of your information for interest-based advertising by:

• Browser settings. Blocking third-party cookies in your browser settings using or ad-blocking browser plug-ins/extensions.

• Mobile device settings. Using your mobile device settings to limit use of the advertising ID associated with your mobile device for interest-based advertising purposes.

• Platform settings. Using Google’s and Facebook’s interest-based advertising opt-out features:

o Google: https://adssettings.google.com/

o Facebook: https://www.facebook.com/about/ads

• Ad industry tools. Opting out of interest-based ads from companies participating in the following industry opt-out programs:

o Network Advertising Initiative:

http://www.networkadvertising.org/managing/opt_out.asp

o European Interactive Digital Advertising Alliance (for European users):

http://www.youronlinechoices.eu/

o Digital Advertising Alliance:

▪ optout.aboutads.info, which lets you opt-out of interest-based ads on websites.

▪ AppChoices mobile app, available at

https://www.youradchoices.com/appchoices, which lets you opt-out of interest-

based ads in mobile apps.

The opt-out preferences described above must be set on each device for which you want them to apply. Not all companies that serve interest-based ads participate in the ad industry opt-out programs described above, so even after opting-out, you may still receive some cookies and interest-based ads from other companies. If you opt-out of interest-based advertisements, you will still see advertisements online, but they may be less relevant to you.

Do Not Track.

Some Internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. We currently do not respond to “Do Not Track” or similar signals. To find out more about “Do Not Track,” please visit http://www.allaboutdnt.com.

Declining to provide your personal information.

If you do not provide information indicated as required or mandatory within the Service, or that is otherwise necessary to provide a requested service or feature within the Service, that portion or all of the Service may be unavailable to you and we may deactivate your account.

SECURITY

The security of your personal information important to us. We take several organizational, technical, and physical measures designed to protect the personal information we collect, both during transmission and once we receive it. However, no security safeguards are 100% secure and we cannot guarantee the security of your information.

THIRD-PARTY SITES AND SERVICES

The Service may contain links to other websites and services operated by third parties, such as social media platforms, advertising services and other websites and applications. These links are not an endorsement of, or representation that we are affiliated with, any third-party. We do not control third-party websites, applications, or services, and are not responsible for their actions. Other websites and services follow different rules regarding their collection, use and disclosure of your personal information. We encourage you to read their privacy policies to learn more.

CHILDREN

The Service is not directed at, and ServiceCare does not knowingly acquire or receive personal information from, children under the age of 16. If we learn that any user of the Service is under the age of 16, we will take appropriate steps to delete that individual’s personal information and restrict that individual from future access to the Service.

CHANGES TO THIS PRIVACY POLICY

We reserve the right to modify this Privacy Policy at any time. We encourage you to periodically review this page for the latest information on our privacy practices. If we make material changes to this Privacy Policy we will notify you by email (if you have an account linked to a valid email address) or another manner through the Service that we believe is reasonably likely to reach you.

Any modifications to this Privacy Policy will be effective upon our posting of the new terms and/or upon implementation of the new changes in the Service (or as otherwise indicated at the time of posting). In all cases, your continued use of the Service after the posting of any updated Privacy Policy indicates your acceptance of the update.

CONTACT US

If you have any questions or concerns about our Privacy Policy, please contact us at servicecare@yahoo.co.uk

THIRD PARTIES WHO MAY RECEIVE PERSONAL DATA.

We share ServiceCare User Data with third parties as described in our Privacy Policy. We may share Services Data with third parties under the following circumstances and only in accordance with the applicable customer agreements:

• Affiliates. We may disclose Services Data to our subsidiaries and corporate affiliates for use consistent with this Privacy Policy.

• Service Providers. We may employ third-party companies and individuals to administer and provide the Service on our behalf (such as customer support, hosting, website analytics, email delivery, database management services). ServiceCare maintains contracts with these service providers restricting their access, use and disclosure of personal, including the onward transfer provisions, and we may be liable if they fail to meet those obligations and we are responsible for the event giving rise to damage.

• Legal requirements. We may disclose Services Data if required to do so by law in order to (for example) respond to a subpoena or request from law enforcement, a court or a government agency, or in the good faith belief that such action is necessary (a) to comply with a legal obligation, (b) to protect or defend our rights, interests or property or that of third parties, (c) to prevent or investigate possible wrongdoing in connection with the services, (d) to act in urgent circumstances to protect the personal safety of customers, their users or the public; or (e) to protect against legal liability.

• Business Transfers. As we develop our business, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, dissolution or similar event, Services Data may be part of the transferred assets.

In addition, we may be required to disclose any personal data that we process in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.